Joykush - Maiora

L’eau de Parfum — Joykush by Maiora Parfum

A green and spicy symphony that seduces with its botanical magnetism and elegant rebellion.

Joykush by Maiora Parfum is a bold and multi-colored olfactory experience that explores the unpredictable beauty of nature with an olfactory structure rich in contrasts. Conceived in 2025 by the talented perfumer Antonio Gigli, this genderless creation becomes a contemporary ode to freedom, refined hedonism, and botanical wonder. Olfactory Family: Spicy Green Aromatic

Top Notes: Black pepper, pink pepper, grapefruit, clary sage, cannabis, mandarin, saffron, rhubarb, peony, lemon, basil, honey, plum

Heart Notes: Peach blossom, violet leaves, patchouli, lavender, geranium, cardamom, cannabis, saffron, jasmine, clove

Base Notes: Sandalwood, cedar, oakmoss, lemon

Perfumer: Antonio Gigli

Launch Year: 2025

An olfactory journey that unfolds in layers

Joykush doesn't behave like a traditional perfume: it's an aromatic ritual that evolves like a conversation between botany and instinct. Its opening is marked by a burst of sparkling spices and juicy citrus fruits that awaken the senses: black pepper, grapefruit, mandarin, honey, and rhubarb form a vibrant and complex entry. But it's in the heart where the fragrance unfolds its true magic: flowers, herbs, and resins intertwine their nuances to create a rich, eclectic, and hypnotic olfactory texture. Finally, the woody and mossy base caresses the skin with sophistication, leaving a trail balanced between the wild and the exquisite.

The Olfactory Art of Antonio Gigli

Behind this offering is Antonio Gigli, a perfumer renowned for exploring unusual combinations with a radical artistic sensibility. In Joykush, Gigli unfolds a masterpiece where creative risk meets technical harmony. The use of cannabis as a common thread is not a gratuitous provocation, but a sensorial metaphor for freedom and the expansion of consciousness. Each olfactory layer is constructed with emotional precision, designed to awaken curiosity, playfulness, and depth.

Top notes: A spiced garden with citrus light

The opening of Joykush is like an explosion of color: black and pink pepper add dynamism and contrast to the juicy sweetness of grapefruit, lemon, and mandarin. Clary sage brings herbal and slightly resinous nuances, while peony softens the opening with its ethereal femininity. Meanwhile, the cannabis note insinuates itself with its earthy, green facet, framed by the intensity of saffron, fruity rhubarb, dark plum, and a drop of honey that rounds out the whole.

Heart notes: Flowers and spices in harmonious tension

The heart of Joykush is a landscape where delicacy and power coexist. Peach blossom and jasmine evoke a delicate sensuality, while lavender and geranium provide freshness and structure. Patchouli introduces a deep, earthy tone, complemented by violet leaves that add a green, melancholic veil. Cardamom and clove elevate the composition with spicy warmth, while the lingering presence of cannabis and saffron reinforces the perfume's enigmatic and addictive character.

Base Notes: Noble Woods and a Green Echo

As the fragrance settles, its base reveals a serene, rich, and enveloping foundation. Sandalwood and cedar provide a creamy and comforting texture, while oakmoss introduces a moist, organic nuance that grounds the composition in the earthy. An unexpected return of lemon in the base leaves a luminous and tangy olfactory signature, like a citrus echo that renews the memory of the opening.

Versatility for Free Spirits

Joykush is versatile without being complacent: perfect for both day and night, it adapts to different moments and moods thanks to its multi-layered character. In temperate or cool climates, it reveals its spicy and herbaceous richness, while in warm environments, its fruity sweetness and resinous base stand out. Ideal for those seeking an authentic olfactory signature that reflects their free, sophisticated, and unconventional personality.

A fragrance that celebrates the beauty of contrast

Joykush is a work that pays homage to contrast: between light and shadow, sweetness and harshness, calm and euphoria. Like an abstract painting, it invites you to lose yourself in its details without losing sight of the whole. It is a fragrance that transforms on every skin, with every use, in every moment. It doesn't seek to please everyone: it seeks to resonate with those who appreciate difference.